Brand Manager (Agriculture Business)

Location: Thailand, Thailand
Job Type: Permanent
Salary Negotiable
Specialization: Agriculture
Sub Specialization:
Contact: Pornpan Viratpong
Reference: JO-1804-392948

Job Description:

  • Responsible for managing brand and product strategy for company's target market (sales and profit)
  • Working on marketing aspects of the business to ensure an overall performance of the brand and products in term of sale, awareness, manage a portfolio of products, positive attitude by working closely with sale team and others function.
  • Manage market research and competitor & customer insights analysis
  • Analyze and identify growth opportunity
  • Develop marketing plan , Short term and long term for the assigned brand or product group which are in line with corporate strategy and directions
  • Implement approved strategic marketing plan including marketing mix
  • Assisting with product development, pricing , packaging and new product launches as well as developing new business opportunities
  • Follow up brand status , awareness, usage, image, attitude (UAI) and distribution
  • Creating and managing promotional collateral to establish and maintain product branding
  • Manage resources in marketing for the assigned brand or products
  • Work closely with sale team to ensure effective distribution , reaching the target users and influencer
  • Study and manage cost of doing business and try to optimize them
  • Build relationship with customer, dealer, trader and business partners
  • Planning and execution of all communications and media actions on all channels, including online and social media
  • Managing the budget for advertising and promotional items
  • Analysis of sales forecasts as well as supply chain and relevant financials and reporting on product sales
  • Self-development to keep up changing market environment


Qualifications:

  • Bachelor's degree or higher in Marketing, Business Administration or a similar field
  • Minimum experience 5 years in marketing, branding
  • At least 5 years' experience in marketing and branding
  • Understanding in agriculture business
  • Proficient in English and computer skill
The successful candidate will be provided a promising career opportunity and attractive compensation package. To submit your application, in strict confidence, please send your full resume in Word format by click "Apply Now"

For a confidential discussion please call 02-106-8616 and ask to speak to the Consumer3 Team.
Your application will be treated with strict confidential.

en world Recruitment (Thailand) Co., Ltd.
Athenee Tower, 12th Floor, Unit 1201-1202
63 Wireless Road, Lumpini, Pathumwan, Bangkok 10330 Thailand
Tel: +66 (2) 106 8600 | Fax: +66 (0) 2654 0901
www.enworld.com/th/